Friday, July 09, 2004

The Trouble With Mark

"The trouble with Mark
The most likely outcome of the next federal election is an increased majority for the Howard government. This may or may not involve a two party preferred swing to the Coalition. (Perhaps even a small swing to Labor.)
Here's the problem with Latham: he's a strategist, not a communicator. Knows the value of a multi-faceted brand-name and the need to construct an alluring picture, to let punters join the dots and feel involved.
Comes up with effective five second six o'clock news grabs. But at anything longer or more substantial he is flat, uninspiring and evasive. He can't present - let alone defend - a policy or stance. And he has difficulty reconciling his party's inclinations with his own."

This site, while quite left leaning, has some very interesting theories on the upcoming election. Check it out for more.

I think that this weeks efforts have really made people stop & think about whether Back Flip Boy is a genuine contender. It's all well and good to say "anyone but Howard". The trouble is it ain't necessarily so. A lot of us still remember 17% interest rates and 11% unemployment. Mark has not responded well this week for a guy who can dish out great steaming gobfuls of his own. One thing Aussies don't like is a bully. All well and good if you can take some back, but when you turn to water at the very first sign of criticism, well...

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